Public relations services
We provide PR services via three specialist agencies, Recognition PR for business and IT organisations, Write Away Communication for building, construction, trade and consumer-based brands, and Sovereign for companies that supply the defence and aerospace industry.
Though our consultants specialise under one agency, we work as an integrated team, sharing knowledge and insights to deliver the very best for our clients.
Recognition PR was founded in 1985 to represent business-to-business clients in the ICT and corporate markets. We develop communications programs for companies that sell complex products or services.
Write Away Communication offers PR support to global, regional and local companies, focusing on household goods, building, construction and trade, consumer electronics, food, health and NFP sectors.
Sovereign provides specialist business-to-business (B2B) marketing and communication services to companies that sell technical, high-value solutions within the Australian defence and aerospace industry.
Our services
Media relations
Connect proactively and consistently with journalists from the right publications. Generate media coverage that boost your organisation’s profile.
Copywriting
Use engaging content that resonates with your audience, demonstrates your expertise and generates more web traffic and conversions.
Issues management
Minimise reputational damage in a crisis by partnering with a team experienced in managing sensitive issues to form the right communications responses.
Advertising and media buying
Develop media plans to maximise your budget and exposure, whether you’re running an integrated campaign or just want to advertise.
Media training
Present perfectly in media interviews. Communicate key messages, handle hard questions professionally and build your value as a thought leader and spokesperson.
Social media marketing
Create meaningful connections with your customers and prospects by talking to them directly on all the right social media platforms.
Customer communications
From social media to emails, delivering individualised messages to your customers can help you cut through the noise and become a preferred brand.
Event management
Impress your clients, prospects, and stakeholders with smart, professionally executed online and face-to-face events that generate interest and yield results.
Presentation training
Deliver polished presentations that engage and excite your audience, both face-to-face and online.
Content marketing
Demonstrate industry expertise, drive discussion and challenge your prospects’ thinking with strategic content and an integrated marketing strategy.
Influencer/brand collaboration
Bring influencers onboard to help tell your story in new ways. Work with complementary brands to expose your offering in a new way.
Employee communications
Minimise turnover and maximise productivity with deeper employee engagement and a strong employee experience using clear, inspiring internal communications.
Product launches
From social media mentions and media coverage to a physical launch event and getting samples out to prospects, we can help you cover all the bases.
Industry specialties
Get in touch
Whether you’re keen to find your new agency now, just want to dip your toe in the water with a pilot program, or would like to have a confidential, obligation-free conversation, we’re ready to talk.
Adam Benson
Chief executive officer
Liz Benson
Executive chairman